Saturday 25 January 2014

First Stop - Sass & Bide

Sass & Bide is one of Australia's largest fashion exports and the iconic fashion flag for Australian fashion.

sass & bide is dedicated to the strong, the obscure & the beautiful. The brand is the namesake label of Sarah- Jane Clarke (sass) & Heidi Middleton (bide). 

The sense of free-spirited confidence & contradiction that defines their personal sense of style, provided the inspiration for the initial denim collection and the incredibly successful ‘east village hipster’ jean in 1999. Within two years the collection expanded into seasonal ready to wear, evolving from an underground phenomena in Australia to the runways of New York & London fashion week which gained the pair international recognition.


Sass & Bide attracts the attention of the fashion world by demonstrated their own unique view of modern fashion and became a fashion flag in Australia and later the world. Many celebrities love Sass and Bide & became the brand's loyal customers including Delta Goodrem, Kim Kardashian, Cheryl Cole and Keira Knightly. the brand design for various consumer segments, they have affordable casual clothes such as denim and tees as well as high-end couture. 

Sass & Bide Online Boutique: http://www.sassandbide.com










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